For best results, ask a few thought-provoking questions

Publié le par JTC

The next time a telemarketer opens with a friendly question, you might stop and wonder why. A new study in the Journal of Consumer Research shows that it is surprisingly effective when salespeople or fundraisers ask how your day has been or which football team you support before broaching the subject of a purchase or donation....

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Date : 15 décembre 2008
Source : Back to EurekAlert

Publié dans Management

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